ORIZON // 2016

Every CEGEP festival organized didn't have a great brand or name associated with it.‍ Thus, I was invited by the committee to come and help them build a better brand for the festivals.‍‍ I helped with the concept development of the brand and then I was contracted to film and edit the festival. The whole idea was to launch a video that would properly introduce the name's festival to the students of the CEGEP.‍ The video was a hit and had over 10k views. This gave Orizon an increase in ticket sales and in revenue per future festival.‍ My involvement and collaboration in the creation of the Orizon brand gave me a better sense of the importance of having visuals that represent a brand in an authentic way to have better growth.